Speak softly, but carry a big stick
That’s one of my favorite quotes and it applies to so many things. So often these days we’re bombarded with marketing that tells you how awesome their product is, how their product is better than their competitors and how you can’t live without their product. Be it a shoe, supplement and I hate to even say it…. a CrossFit gym.
Something I came to realize with my business coach is that I’ve never once had to belittle those around me to get where I am. I don’t brag about how great I am, I don’t throw it in peoples faces that I’ve been to the CrossFit Games and I certainly don’t brag about being a sponsored athlete. Why? Because I don’t have to.
I know that I love what I’m doing, and that passion comes through to every single one of my members. I know that I’ve got the ability to compete at the highest level. I know that there are companies that believe in me. I know the word is out about what I’m doing, I don’t have to shove it down anyones throat. More importantly….. I don’t see anyone around me as competition. I’m just doing what I do, and if I win a competition, great! If I get a new member, great! But I’m not striving to ‘do’ or ‘be’ anything. I’m just me, flawed and all, doing what I can to improve myself and everyone I come in contact with.
So I’ll continue to ‘speak softly’, but you better believe I’m carrying one hell of a big stick!