CrossFit is the Starbucks of Fitness


Anyone that CrossFit’s and is asked ‘what is CrossFit’ immediately thinks ‘oh f*ck…how am I going to explain this?”

well maybe not everyone but most certainly me.

I typically end up using the phrase ‘CrossFit is like the Starbucks of Fitness’…….think about it….. CrossFit didn’t invent working out, the movements or even the equipment.  It did however give it a name, a language, a culture and a way to describe what we’re doing.

Much like Starbucks, they didn’t invent coffee, they did how ever give it a name, a language, a culture and a way to describe what it is.


Man I was a crappy coach….

ok… that’s a bit of an over statement (kind of)

5 years ago when I opened Coca CrossFit I was coming of my individual trip to the Reebok CrossFit Games, signed a contract with Reebok, Rogue and AtLargeNutrtion and I didn’t think I was touchable.

My number 1 priority was being awesome, lifting all the weights and I thought everyone else should be focused on the same things………. fast forward 5 years……

  • I attended multiple certifications
  • I interned with the Level One Seminar staff
  • I picked up some great mentor coaches
  • I survived 3 major injuries

To be healthy!  LEARNPAST

I started looking at the gym, the programming the culture and I didn’t like what I saw.  Over the last two years I have really worked on shifting our culture to REAL people doing REAL work.  What does that mean?  that means that our average member isn’t worried about going to the games….. competing…. or even being bad ass.  They want to be healthy in the gym to have a better quality of life outside the gym.

In that time we’ve added multiple layers to what we do;

  1. CrossFit WOD; we offer a traditional CrossFit style workout of the day, heavy, high skill, be bad ass
  2. Capacity: A daily version of the crossfit workout that focuses on health – a little lighter, a little more volume a little more endurance
  3. Vir(agos); 30 plus minute workouts daily to focus more on total body bootcamp style workouts
  4. IR; a daily email from ME to individual athletes fighting and injury so they  know exactly how to work around an injury vs pushing through or not coming at all
  5. Hit list; a personal text from me to get your ass into the gym and hold you accountable to showing up

sooooo to say I was a crappy coach is an over statement…… but to say I know wayyyyy more now and am a much more informed, humble and smarter coach would be an understatement.

I’m not afraid to say I’m better now that I was 5 years ago, and I’m not afraid to look back and think ‘what the fuck was I thinking?’   I was the best I could be at the time with where I was at and what I knew, but damn I feel confident in myself and what I’m doing now.  I took some punches along the way and it only made me tougher and want it more.  Coaching and owning a gym isn’t an easy lifestyle but that’s the best part of the journey (at least to me).


Guess what… you’re a bully….

yes YOU!

We’ve all done it. We’ve all said negative things about someone, a situation what ever it is.  Negativity is bullying especially when it’s directed at another person.

For a long time I thought my shit didn’t stink, and those that ‘hated me’ were just jealous.

Fast forward 5 years and man oh man did I realize I was a bully.  Putting others down made me right and better.  Guess what…. we’re all fucked up.  Mentally, emotionally, mentally, physically…. what ever it is. No one is perfect!

Now  layer in that we’re all motivated by different things, raised with different values, live with different scenarios….. no one is better than any other. It’s about what we value that makes things important.

What’s important across the board:bully_free

  • We all feel valued
  • We all feel validated
  • We all feel heard
  • We all feel loved

Its basic human psychology…… we’re all motivated by different things, we all value different things etc.  we don’t have to value the same things to have value.  We just have to love and understand others and love them where they’re at.

If you focus on others differences….. be little whats important to them….. be little how they live their life…. YOURE A BULLY!!!!  Pulling others down to validate why you are better or right = BULLY!!!

instead of pull down, listen and learn and tell them….. I don’t agree with you’re approach, but if it fuels you and you’re happy I support you.


Tell me again how you’re busy…..

There is one thing that just drives me absolutely bonkers…… people that just tell you how busy they are….. If you have time to tell me how busy you are, you’re clearly not that busy.

We all have a million things going on…..So-busy-acting-busy-that-I-m-actually-busy

our moms get up at 4:30am, workout, get their kids on the bus, head to work, pick the kids up, drive them every direction known to man, make dinner, grocery shop and head to bed around 10pm all to do it again

Our dads get up at 4:30am, workout, shower, pack, get on a plane, put in a days work plus the travel, hit a hotel WOD the next day and are back at it as soon as they return.

I am up at 4:15am, coaching, wheeling and dealing, traveling to meetings to keep 2 businesses growing, shoot to be in bed by 9pm (doesn’t always happen) but it’s a goal.  I’ve learned that I just have to be more productive in my time.  And of course I’m starting to lean on other people to help to make it all possible.

One thing I used to always tell people was how busy I was…. in reality…. I was 1/2 as busy as I am now… and guess what…. WE’RE ALL FUCKING BUSY!!!  and yet we figure out how to get a million things done.

Instead of telling me the 18 millino reason why you can’t get to the gym, be hones with me and your self and tell me it’s just not as important as all the other things going on in your life.  I get, it, we only have 24 hours a day to change the world… how we spend that time will tell you what’s truly important.

I make sure to avoid telling you I’m busy.  I am a servant leader, and I will make time.  Its isn’t always in the time frame people would like, but I will make time because it’s important.  I’m never to busy….its just about making the time.


Boss Bitch Dinners….. you in?

bb dinners

Yup…. you read that right….. we’re having our first official ‘Boss Bitch Dinner’

What is a ‘Boss Bitch Dinner? – it’s a chance for strong, confident women (professional or not) to get together and meet other strong confident women.

One thing our society lacks is the ability to be a proud, confident woman without feeling like you’re a ‘bitch’; and let’s call a spade a spade…. its 2015 but it’s still a man’s world. Strong confident women often find themselves on an island because they refuse to gossip, back stab and belittle other women. So I Am Stronger and HealthSource Chiropractic & Progressive Rehab – Avon have joined forces and decided enough is enough!

We are going to begin building a network for strong confident women that is FREE for all. A monthly dinner/social for women only to get to know other strong women that want friends that are strong confident women.

*each person’s bill is their own, we’re just providing the organizational behind the scenes to make this a real thing vs just an idea we had while having dinner.

FIRST OFFICIAL DINNER: Wednesday, August 12th 6:45pm
Heck’s Cafe: Avon, OH
35514 Detroit Rd.
Avon, OH 44011

text Kate at 440.724.6587 to confirm your attendance


Holy Humbled


By what you ask?   Deficit hand stand push ups, and it was NOT pretty.  Not the hand stand pushups or my near melt down response to them.

Just yesterday I crushed a heavy bench press AND weighted strict handstand pushups, and today, hspu in the sod (which should have been my jam) all of a sudden were next to impossible.

I warmed up and they felt awesome and I was ready to go!  3…2….1…. GO! 5 snatches, into 5 6″ deficit HSPU- no problem….round 2…. a little harder….. round 3…. complete implosion.  Fail….. fail…. fail….WTF!l-152045

In that moment a million things ran through my head;

  • I’m such a terrible CrossFitter
  • Why do I even bother I’m crappy
  • I’m packing it in, this is is a waste
  • and on….. and on….. and on……

It felt like an hour but it was literally 10seconds if that and then I began thinking;

  • What would you tell a member right now
  • Why do I care so much about RX’ing
  • I may not be able to crush it today, but every rep I’m improving
  • Focus on improving my intensity vs my volume

And suddenly the whole workout turned around.  Yes I was frustrated and humbled, but I was refocused.

Training isn’t about being successful everyday…. it’s about showing up day after day, riding the highs and lows and coming out on top over the long haul.


Don’t pat me on the head….

I had an amazing dinner with friends this evening, both male and female and we got to talking about why it would be awesome to start a support system of strong powerful women…… my answer … because life typically takes you one of two ways….

1- awe that’s cute… now the men are going to talk

grinch_pat_head2-…. wow she’s a bitcth

and if you don’t know what i’m talking about the likely hood is you’re lying to yourself and me, or you hate to admit it’s a mans world.

I am one that has tried to prove myself and feel pulled back because it’s sooooooo easy for me to make me feel like I don’t know what I’m talking about, or ‘let me help you’  It wasn’t until I really started to find my own that i realized this.  those men that were trying to help me were really only ok helping as long as they got their way.. The instant I came in and had to use the ‘my name is on the door’ I was an soulless bitch – wow was that eye opening

not to say that ll men feel this way, I can only speak from the life I’ve lived and the men I’ve dealt with.  Tonight I had a great conversation with a man in leadership that couldn’t comprehend what was I was saying…. to say I wanted to clone him would be an understatement.

The world needs MORE men that want powerful women to work and stand beside them vs men that say they want powerful women and then pat them on the heads.


BE the coach you wish you had…..

As I was chipping away at my #conjugatenation training today I had some time to think about ‘why am I pushing so hard?’ and the answer was clear…… I want to ‘BE the coach I wish I had’

What does that mean?l-150149

That means when I think about a coach I want I think of these things;

  • Do they actively work on improving themselves inside and outside the gym?
  • Do they set goals (short and long) and work towards it?
  • Do they continue to educate themselves?
  • Do they face adversity with a sliver lining?
  • Do they work when it’s easier to walk away?
  • Are they getting better day after day?

Why is this important to me?  Because who am I to guide anyone when I’m not willing to do it myself?  I’m constantly looking at ways to keep myself motivated as much as the next person.  When i stop to think about what my role as a coach is, I’m the example others look to for guidance.

I have struggled and I share that.  Hell i still struggle and that’s all part of it.  I’ve been injured and returned and got knocked back down.  But I can honestly say that I am fitter/faster/stronger overall than I was when I started CrossFit and I continue to work everyday to improve mentally, emotionally and physically.  The year I can say I’m getting weaker, fatter, lazier I will retire as a coach.  Until then I will continue to strive to ‘BE the coach I wish I had’


Don’t make your sh*t my sh*t….

Seriously….. don’t!!!

There’s one thing I can’t handle in my life and that’s other peoples ‘shit’ and by ‘shit’ i mean shit talking.  Now I’m not saying it’s bad to vent about a situation or a person or what ever, but as long as you understand you have a role to play in it and you look for the lessons learned I’m game.55397266

What I can’t handle is when venting turns into team building…. as in I don’t like this person you shouldn’t either.  They hurt me you should hate them for that. They screwed me so they’re going to screw you too.

Guess what….. that’s your shit….. don’t make it mine.  I will listen and support and love on you but I will not carry your shit.  Everyone’s relationships with other people is just that….THEIR relationships.  What one person does to you doesn’t mean they will do to others and vice versa.  What someone does to me does not mean they’ll do it to you.

So I ask….no rather beg…. ‘don’t make your shit my shit’  ….. I have enough of my own.


I know why I am Single

One thing that I try to do on a weekly basis is reflect inward.  It’s very easy to point your finger outward and blame others for why things are the way they are, but at the end of the day the reason my life is the way it is falls 100% on me.

I often think I have a ton to offer when it comes to dating, successfully running two businesses, own my own home, fairly attractive (at least in my own mind lol), free spirited, etc etc etcsingle

and yet at the end of the day I come home to the girls ( my dogs) and that’s it.  Of course it would be great to have someone to help carry the load and the burden of life with me, but why hasn’t it happened?  1 of two reasons…..

1- I pick ‘projects’ people that are drawn to me because of my confidence and success, lack it themselves, and try to gain it by dating me.  And when it comes to walking side by side with me it doesnt work because I have to constantly build them up leaving me with little to nothing left at the end of the day because I’ve been working on ‘the project’

2- my main reason….. I don’t let others close…. why? When you work in a consumer business, like a gym, people coming and going is norm.  I love people and enjoy them while they’re in my life knowing they could be gone at any moment.  As a result of doing this for 5 years I find it difficult to let people I’m dating truly close because they’re going to be gone at some point.

It’s hard to admit that, because it sounds really sad and lonely, but it’s true.  I am strong on my own and don’t ‘need’ to be in a  relationship to be happy, but man would it be nice to have someone in my life that ‘got it’ (what it means to own a business and work your ass off) and can take you away from all the stresses of the world.  I’ll know he’s worth it when he’s willing to break down the castle Ive built around myself.  And until then I’ll do me and work on being the change I want to see in the world.